The company started in August 1987, being a supplier of packaging material, situated on the Klerksdorp Fresh Produce Market. Due to the large demand for groceries and related products, the Company expanded to become the biggest independent Cash & Carry in the North West, Free State and Northern Cape.

Under the guidance of Mr Jose de Achadinha, the Overland Group decided in 2005 to expand its operations by franchising food and non-food goods under the name and style of Overland Independence Express or Overland Hyper.